GOLD LABEL AW12/13 – The Looks - Vivienne Westwood

 This collection has taken care of itself. Without direction Andreas and I began choosing fabrics and delegating technical tasks from random ideas until something began to form. Half-way through, theatre director, Philip Green asked us if we could do costumes for a future production of a 17th century play, ‘The Man of Mode’ and at that point we realized the collection was looking rather 17th century. We said ‘yes’ to the play and from there on the 17th century became a conscious frame of reference. Sometimes it is more a question of mood e.g a black coat made out of a rectangle folded into an envelope has a feeling of a scholars’ gown; it somehow could represent the scientific interest of the age.

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